My approach to this web design project was grounded in the utilization of AI tools across various design elements.
Typography: AI typography tools, such as FontJoy, played a pivotal role in selecting fonts and styles that resonated with the brand's identity. They ensured consistency and readability throughout the website.
Landing Page: Designing the landing page was simplified with the assistance of AI landing page generators like Framer and 10Web. These tools allowed for quick prototyping and experimentation with various layouts.
Logo Design: An AI logo generator, such as BrandCrowd, was employed to generate logos that encapsulated the brand's ethos. It facilitated the exploration of multiple design ideas swiftly.
Challenge 1: Some AI tools were not free to use, so I had to look deep into the AI world to find free ones.
Challenge 2: Sometimes AI makes very simple and generic web pages, that make the designers' workflow worse.
Challenge 3: Text generated by AI is most of the times not relevant, or too long/short.
Achievements: The culmination of this project is a website that not only meets but surpasses the design and functionality expectations. Leveraging AI technology allowed for a more efficient and creative design process. The selection of typography, tone of voice, landing page design, logo, and color palette was meticulously curated to ensure a captivating user experience.
Impact: Engaging in this project has proven to be a learning opportunity showcasing the capabilities of AI within the realm of web design. It not only expanded my skill set but also deepened my comprehension of how AI can enhance the creative process.